Friday, April 24, 2009
This Is Your Wake-up Call: 12 Steps to Better Book Publishing
This Is Your Wake-up Call: 12 Steps to Better Book Publishing
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The underlying problem facing the industry is twofold: there are too many books, and too many of them are derivative of each other. You've heard of Gresham's Law—the idea that bad money drives out good. Our industry has long suffered from Grisham's Law, where opportunistic authors and publishers try to imitate John Grisham and other category leaders with books modeled on someone else's commercial success. That strategy might make sense if there were great demand for these imitators, but in today's overcrowded, competitive marketplace, this kind of thinking is dangerous, because it devalues the environment into which we present our work.
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[link via Dystel & Goderich Management blog]
posted by Sal Towse at 1:34 PM|
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[...]
The underlying problem facing the industry is twofold: there are too many books, and too many of them are derivative of each other. You've heard of Gresham's Law—the idea that bad money drives out good. Our industry has long suffered from Grisham's Law, where opportunistic authors and publishers try to imitate John Grisham and other category leaders with books modeled on someone else's commercial success. That strategy might make sense if there were great demand for these imitators, but in today's overcrowded, competitive marketplace, this kind of thinking is dangerous, because it devalues the environment into which we present our work.
[...]
[link via Dystel & Goderich Management blog]
Labels: book promotion, books, publishers, writers, writing
posted by Sal Towse at 1:34 PM|
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: views from the Hill
Bertold Brecht:
Everything changes. You can make
A fresh start with your final breath.
But what has happened has happened. And the water
You once poured into the wine cannot be
Drained off again.
Everything changes. You can make
A fresh start with your final breath.
But what has happened has happened. And the water
You once poured into the wine cannot be
Drained off again.
